Marketing automation has been around for years, and video has been around even longer. But using these two tools together is uncharted territory for many businesses. You probably have some questions.
If you’re reading this article, chances are you already know how important video is to your marketing strategy. By combining video and marketing automation, you’ll be able to take your video marketing to the next level by sending the right video, to the right lead, at the right time.
What comes first, the video or the automation?
How does each part assist the other? How do I set this up?
Marketing automation (also called lead nurturing) is one of the fastest growing areas of digital marketing. It’s an important channel to optimize to help you grow your business.
We discussed benefits of using a Marketing Automation software for your business in our latest blog post, which you can read here.
So how Using Video with Marketing Automation can benefit your business?
Stay tuned for part 2 of Using Video with Marketing Automation. Next month, we are going to go more in depth with what are the best practices for successful video marketing and how you can nurture your leads with video content.
Famous WSI Results and partner Advertising Is Simple are a full-service marketing agency located in Wilmington, Delaware, helping small to mid-sized businesses with all their digital marketing, radio and television advertising needs. Get in touch.