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Better Branding

Purpose-Driven Marketing: What It Means & How To Use It

September 17, 2021 //  by admin

What is Purpose-Driven Marketing? Purpose-Driven Marketing goes beyond the corporate bottom line and is fueled and centered around a particular cause, mission, purpose or vision. This is a relatively new movement that many businesses and brands are centering their business models around to connect with their audience. According to a Forbes interview, a purpose-driven brand …

Purpose-Driven Marketing: What It Means & How To Use ItRead More

10 Ways to Use Video Marketing to Promote Your Business

August 11, 2020 //  by admin

Visual content is a quick and powerful way to grab your customer’s attention. While a photograph can say a thousand words, great video marketing strategy has potential to quickly generate leads for your business. Why is that? Because videos are direct, concrete and easily consumable in a short amount of time. There are many kinds …

10 Ways to Use Video Marketing to Promote Your BusinessRead More

Why You Should Make a Virtual Tour for Your Business

June 23, 2020 //  by admin

If this digital era taught us anything, it’s that first impressions are everything. This is why video content, going live on social media or a virtual tour that resides on your business website is one of the most powerful marketing tools these days. Over the years, we’ve discussed how important video marketing is and how it can …

Why You Should Make a Virtual Tour for Your BusinessRead More

Key Web Design Elements of Website That Converts

June 8, 2020 //  by admin

One of the most important elements of a good website design are not only the visual aids but also the user experience they provide. When the architecture of your website (web design) is centered around the buyer’s journey, that’s when you have a chance to convert your website visitors into leads more often.  Don’t know where to start? …

Key Web Design Elements of Website That ConvertsRead More

5 LinkedIn Business Tips to Use Now

August 27, 2019 //  by admin

Over the years, LinkedIn has become a resourceful platform not only for individuals looking for work but also for businesses trying to market their brand. Since this specific medium has always been rooted in networking, its marketing potential turns out to be so valuable these days.  Is your company actively present on LinkedIn?  There are …

5 LinkedIn Business Tips to Use NowRead More

8 Holiday Marketing Strategies To Try This Season

October 18, 2018 //  by admin

With Thanksgiving only about a month away, now is the time to get your holiday marketing strategies in place. Don’t know where to start? Think of ways to connect with your customers emotionally and tap into the spirit of giving back.  If your goal is to increase conversion this busy holiday shopping season, we got …

8 Holiday Marketing Strategies To Try This SeasonRead More

What Does Legal Compliance and User Trust Mean in 2018? 

September 13, 2018 //  by admin

So far, 2018 has been a big year for enforcing legal compliance (GDPR) and user trust (HTTPS), which are both critical elements to running your business online these days. The important question to ask now is: When was the last time you updated your website?  If lately you’ve been noticing less traffic and conversions, it’s …

What Does Legal Compliance and User Trust Mean in 2018? Read More

Choosing the Right Facebook Template for Your Business

August 30, 2018 //  by admin

  Managing a Facebook business page can be intimidating, but thankfully there is a certain feature that can guide you through this process. We’re talking about a Facebook Template! Choosing the right one for your business can be detrimental to capturing leads, so make sure you give it some thought before you start setting up …

Choosing the Right Facebook Template for Your BusinessRead More

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