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Whether you realize it or not, as a user of the Internet, you’ve encountered display ads. They are the reason you see ads for products or brands whose sites you’ve previously visited. Once or twice you may have even thought to yourself, “Wow, that’s uncanny, I just looked at those shoes yesterday.” The good news …
Why You Need To Enter The Wonderful World Of Display AdsRead More
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A common them of our digital marketing content is that in the realm of selling goods and services on the Internet, it really is about your customers, not you (and your business). Good digital marketing comes down to these three things: sell a product or service that’s useful to customers, create content and information that …
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The Dictionary.com definition of change is to make the form, nature, content, future course, etc., of (something) different from what it is or from what it would be if left alone. By that definition (and any other) the Internet changes every single day. Whether it’s Google’s Doodle or their search engine algorithm, nothing the company …
Webinar Watch: 15 Ways to Adapt to the Digital Landscape of 2015Read More
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One of the best ways to get ahead of your competitors is to take your marketing efforts above and beyond theirs. Because of the constant and rapid changes of the digital marketing space, the opportunities to do this are plentiful – they just require time, effort and a little bit of risk. The first step …
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Every January over on Moz’s blog, Rand Fishkin makes a set of predictions about digital marketing for the upcoming year. These posts are fun, interesting, relevant and valuable, which is everything you want content to be in 2015. Since we like the idea of pushing ourselves to think outside the box, we’re going to publish …
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New Partnerships It may sound like circular reasoning, but the success behind our network has always been the network. Our brand as we know it today has grown exponentially not only because of our group of Digital Marketing Consultants, but because of the incredible teams we’ve partnered with as well. This network of partnerships has …
WSI Forms New Supplier Partnerships With SoMedia, BigCommerceRead More
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Just when you thought you had your social media strategyand web presence under control, yet another social networking site is becoming mainstream. Seven months ago it was Google+, now it’s Pinterest and it is gaining momentum in popularity as well as relevance in organic search. Pinterest is a social photo sharing website that has also …
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Google first introduced its social network, Google+, in June 2011. Just six months later it reportedly had 62 million users and is on track for 400 million users by the end of 2012. That will be half of Facebook’s total current user base in a fraction of the time, and double Twitter’s! Just recently, Google …
Why Making Google+ Part of your Web Presence and SEO Strategy is a Really Good IdeaRead More