5 Steps to Successfully Market Your Content Fresh and engaging content creation should be every business’ goals in order to stay relevant in search results. While posting new content on a consistent basis may be an intimidating prospect for any business owner, the results can be rewarding. Taking the time to create a marketing plan and content publishing calendar …
Digital Marketing Predictions for 2016
The new year has arrived. People around the world have made their new year’s resolutions and it’s back to business, as usual. Many of us utilize the beginning of the year as a time to reflect on last year’s successes and failures. We try to think of how we can improve and make the coming months …
Are You Making These 5 Content Marketing Mistakes?
The first step in creating a content marketing plan for your business is to identify your ‘Unique Selling Proposition‘ (USP). USP is your company’s answer to the question, “Why should customers buy from us instead of our competitors?” If you haven’t taken the time to answer this question, then you haven’t identified what makes your company …
At Last, The Secret to Getting More Customers is Revealed
I’ve never heard a business owner utter, “Gee, I wish I had less customers.” How about you? Are you looking to remain status quo on the customer front? I didn’t think so. If you are looking to grow your customer base, there are a number of factors you’ll need to get in place. Make it …
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Why Content Marketing is SO Important for Your Delaware Business
The first step in creating a content marketing plan for your business is to identify your ‘Unique Selling Proposition‘ (USP). USP is your company’s answer to the question, “Why should customers buy from us instead of our competitors?” If you haven’t taken the time to answer this question, then you haven’t identified what makes your company …
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The Importance of Customer Conversations
The foundation of any successful content marketing strategy is built upon customer concerns and questions within your industry. As a business owner you should research the competition and identify the customer feedback so that you can improve and surpass the competitors. To learn more about using customer conversation to your advantage follow the steps below …