When marketing your brand, asking the right questions and making sure your product or service meets the needs of your ideal customer is crucial to be successful. As you can imagine, such process requires a conversation between you and your prospect to ensure you understand what they’re looking for and how you can help them. …
3 Steps to Creating a Successful Content Plan
Content marketing is an essential part of any marketing efforts. Focused on producing and distributing relevant, useful information to potential customers, your content plan should be designed to let your brand shine. It’s also how you’re going to build credibility and authority in your industry. If you want to create uniquely targeted content, each piece …
Here’s a COVID-19 Webinar Series You’ll Want to Attend
We think it’s fair to say that none of us imagined we’d be where we are today. Nor did we foresee the impact COVID-19 would have on businesses all around the world. We know your business has been affected in one way or the other, and we’d like to help you navigate through this crisis, so …
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Here Are Our 2019 Digital Marketing Predictions
Can you believe it’s almost time to say goodbye to 2018? As we close in the fourth quarter, we can’t help but reflect on this part year. There was surely a lot going on in the digital marketing world! From Google Chrome security updates, Facebook and Instagram algorithm changes to rise of new smart technology, we can’t wait …
6 Teachable Networking Skills to Use at Your Next Business Event
Networking may not be your favorite thing to do, but it sure does prove great results when done right! Such opportunity to make new connections whether just on a personal or business level should be treated as privilege, not a chore. If networking makes you feel uncomfortable, here are 6 attainable ways to make your next …
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Here’s why Your HTTP Website Is Losing Traffic
In the past years, security in the digital space has become a prominent concern among online creators and consumers. More recently, we’ve seen new GDPR compliance requirements as well as many Google Chrome updates issuing security warnings to those who manage http websites collecting some sort of customer data. If you’re one of the web owners who still …
Update on the Recent Facebook API changes
Social media never stays the way it is for too long. In fact, as soon as we get used to some apps, features and functionalities, API changes once again. For those of you who don’t know, API is an application program interface, which in other words means a set of routines, protocols, and tools for …
6 Tips for Using Pinterest For Business
If you’re an online creator, we hope you already recognize the big potential and opportunities that Pinterest for Business can bring to your brand. Using this platform as part of your social media strategy is a huge advantage! Why? Because besides the obvious – traffic and website clicks, Pinterest is also a great platform to upsell your products! Want to know how to get …