Documenting your content marketing goes beyond the surface of what content you’re creating. You need to ask yourself why you’re creating it, whom you’re creating it for, what channels you’ll use to support it and how it will support your content marketing strategy. Ask yourself – What is the Goal of This Content? Choosing the …
How to Create an All-Star LinkedIn Profile
If you have ever asked yourself this, then you might want to pay attention. LinkedIn is the largest social network based solely on building professional connections around the globe. Whether you are looking for professional connections within your industry or just looking for people with similar interests, a LinkedIn Profile is something all professionals should …
What You Should Know About Pinterest Advertising
If you own a business, you probably already understand how an established online presence can benefit your brand. Social media is not only a free tool for marketers and business owners that can be utilized to bring more brand awareness, but it can also be a vital element of any advertising efforts. Do you want …
Choosing the Right Facebook Template for Your Business
Managing a Facebook business page can be intimidating, but thankfully there is a certain feature that can guide you through this process. We’re talking about a Facebook Template! Choosing the right one for your business can be detrimental to capturing leads, so make sure you give it some thought before you start setting up …
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How to Run a Successful Facebook Contest Campaign
Being the most popular social media platform out there, Facebook is a great marketing tool these days for any business out there who’s looking to either convert or build awareness around the brand. If your ultimate goal is to grow your business through new clients and sales, it’s time to consider running a Facebook contest. Here’s …
Tips for Using Facebook Advertising
Over the years, Facebook has proven to be the top social media platform to use for marketing and advertising purposes. Many businesses today know that by sharing relevant, engaging content, they can reach and build organic relationships with potential customers. While there’s many ways you can use Facebook for your business, probably the most powerful …
Update on the Recent Facebook API changes
Social media never stays the way it is for too long. In fact, as soon as we get used to some apps, features and functionalities, API changes once again. For those of you who don’t know, API is an application program interface, which in other words means a set of routines, protocols, and tools for …
6 Tips for Using Pinterest For Business
If you’re an online creator, we hope you already recognize the big potential and opportunities that Pinterest for Business can bring to your brand. Using this platform as part of your social media strategy is a huge advantage! Why? Because besides the obvious – traffic and website clicks, Pinterest is also a great platform to upsell your products! Want to know how to get …