With Thanksgiving only about a month away, now is the time to get your holiday marketing strategies in place. Don’t know where to start? Think of ways to connect with your customers emotionally and tap into the spirit of giving back. If your goal is to increase conversion this busy holiday shopping season, we got …
Tips for Using Facebook Advertising
Over the years, Facebook has proven to be the top social media platform to use for marketing and advertising purposes. Many businesses today know that by sharing relevant, engaging content, they can reach and build organic relationships with potential customers. While there’s many ways you can use Facebook for your business, probably the most powerful …
5 Google Analytics Tools to Include In Your Marketing Strategy
Tracking conversion is one of the most important tasks we have as digital marketers. Thankfully, there are many free services like Google Analytics tools that we can use to quickly and efficiently measure any inbound marketing efforts. Moreover, we can also see if the website that we’re monitoring is actually helping the business or doing the opposite. Are …
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How to Prepare Your Business for GDPR
In case you haven’t heard, May 25th is the official date by which all businesses need to be ready to comply with the General Data Protection Regulation (GDPR). What is GDPR? It’s a regulation approved by the EU Parliament in April 2016, which applies to any company anywhere in the world that stores or processes …
5 Benefits of a Good Website Design
Did you know investing in a good website design early on is one of the smartest things a business can do? Why? Because there’s no better way to quickly inform your customers who you are, what you do and how you do it better than your competition. Research shows that a user/ potential customer can form an opinion about …
6 Tips for Using Pinterest For Business
If you’re an online creator, we hope you already recognize the big potential and opportunities that Pinterest for Business can bring to your brand. Using this platform as part of your social media strategy is a huge advantage! Why? Because besides the obvious – traffic and website clicks, Pinterest is also a great platform to upsell your products! Want to know how to get …
10 Marketing Tips for Using Facebook Live
In light of all the Facebook algorithm changes that were recently announced, there’s one thing you can do now as a business to better market yourself on this social media platform. Get on Facebook Live. While we understand doing Facebook Live videos/ chats may be intimidating at first, we cannot stress enough how important it …
What are Google Brand Accounts and Why Should Have One
There’s no denying that Google likes to constantly improve its formula in order to stay relevant and bring its users the best search results possible. While that kind of commitment to excellence surely is applaudable, it also means we need to keep abreast of every change Google suggests. That is if we want to get the …
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