To actually compete with your competitors, in today’s society you must first follow their conversations with customers. What message are they sending? Are customers leaving good reviews? Do they have a large social media following? What kind of information are they writing in their blogs? This is all information that can be used to get …
5 Benefits of Blogging For Your Delaware Business
Business owners have often debated whether or not blogging is relevant for their Delaware business. Regardless of your company size, blogging plays an essential role in terms of your online content marketing strategy. According to a recent study from Hubspot, 57% of companies who have a blog reported acquiring a customer from their blog. So …
Researching your customer’s web presence for your Delaware business
The key to any successful website is great content, but before publishing you should first do you research. Good content means nothing if you do not have loyal followers and customer traffic to your website. What good is the content if no one is there to read it? To ensure that your content will not …
Researching your customer’s web presence for your Delaware businessRead More
5 Simple SEO Tips to Enhance Your Business Web Presence
Adaptive Search Engine Optimization (SEO) refers to practices that enhance your website’s visibility in “organic” web searches – that is unpaid searches based upon the algorithm used by search engines. The goal of Adaptive SEO is to have your web presence appear on the first page of the search engines when someone is searching for …
5 Simple SEO Tips to Enhance Your Business Web PresenceRead More
The Importance of Customer Conversations
The foundation of any successful content marketing strategy is built upon customer concerns and questions within your industry. As a business owner you should research the competition and identify the customer feedback so that you can improve and surpass the competitors. To learn more about using customer conversation to your advantage follow the steps below …
Benefits of Directory Listings for Your Delaware Business
The main goal of any online marketing strategy is to increase your business visibility across all search engines. Directing traffic to your website can be a complicated task, but one way to ensure traffic is to submit online directories. So what are the benefits to using online directories? Creates links to your website. The sole …
Benefits of Directory Listings for Your Delaware BusinessRead More
Tips To Increase Your Facebook Business Page
As Facebook continues to be a platform for small businesses in the Delaware area, it’s important to remember that in order for your page to be successful, it must have a significant amount of loyal followers. A loyal follower is a friend and/or fan that consistently likes and shares your posts. Keep in mind that …
Social Media Tips For Young Delaware Professionals
Social Media sites are a digital resource to connect with friends, family, co-workers, ect, often sharing and discussing personal information in a very public platform. Employers are now utilizing these platforms to find the right employee for the job. So as young adults start to transition into the professional world, it’s important to understand that …