In case you haven’t noticed, marketing is all about technology. Devices, screens, tools, coding languages, tech companies battling with and buying other tech companies. Pretty soon, it won’t be enough for marketers to keep up with the tech space – it’ll simply become a job of its own. As Avi Dan says in his piece on 2015 marketing trends, “The best marketer in a digital world would be the marketing technologists, people with heavy digital DNA and technology acumen.” People with these skills will be in high demand and will carve out spots on marketing teams beginning in 2015.
Until Next Year!

Five is a nice round number, so that’s all we’ve got for predictions. Keep these in mind as 12 months from now, we’ll give ourselves a score and do it all over again!

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