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content marketing delaware

5 Steps to Successful Content Marketing Strategy

June 20, 2019 //  by admin

Content marketing gives small businesses a chance to become publishers of valuable information and allows them a better success rate when competing with larger competitors.  While any business can publish and curate content, many brands have a hard time developing the mindset to create a consistent flow of new, interesting information.  Content Marketing Mix  According to …

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How to Gain a Content Marketing Advantage

May 31, 2016 //  by admin

Lately, we have been preaching the importance of creating valuable and creative content. Whether you’re posting blogs, uploading videos, or curating content, your content marketing efforts play an integral role in the building your company’s online reputation. So take note; brands need to be active in the digital space to succeed. The issue can be …

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How Small Businesses Can Make Big Impressions With Content Marketing

May 24, 2016 //  by admin

Small business owners who have been actively promoting their business are aware of how hard it is to compete with their larger counterparts. For one, their marketing budgets are minuscule compared to the advertising and branding resources that a larger company typically has at their disposal. That shouldn’t deter them. Spending more money on advertising …

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Why Content Marketing is SO Important for Your Delaware Business

April 8, 2015 //  by admin

The first step in creating a content marketing plan for your business is to identify your ‘Unique Selling Proposition‘ (USP). USP is your company’s answer to the question, “Why should customers buy from us instead of our competitors?” If you haven’t taken the time to answer this question, then you haven’t identified what makes your company …

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The Importance of Customer Conversations

January 28, 2015 //  by admin

The foundation of any successful content marketing strategy is built upon customer concerns and questions within your industry. As a business owner you should research the competition and identify the customer feedback so that you can improve and surpass the competitors. To learn more about using customer conversation to your advantage follow the steps below …

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