When discussing your digital marketing strategy, we can’t forget about all the other basic business elements that will contribute to your plan of action. Understanding your “why”, having a polished elevator pitch, defining your buyer persona and knowing your competitive advantage are crucial concepts to take into consideration before implementing your digital strategy. According to …
Latest Google Update & What You Have to Know About Featured Snippets
As you know, regular Google updates are nothing short of unusual to see for a digital marketer. Last year, one of the biggest changes that affected website rankings across the board was definitely the https update and the SSL certificate requirement for all companies who were conducting business online. In 2020, Google is taking a …
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5 Digital Marketing Predictions for 2020
One thing about digital marketing is always right – it constantly evolves. And if you’re in the business of advertising or simply running your own business, then you better keep up with those changes. Not sure what to expect from digital marketing in the new year? Lucky for you, our friends at WSI World put together …
5 Steps to Figure Out Your New Digital Marketing Strategy in 2020
New year, new digital marketing strategy! Now that we’re halfway through the first month of 2020, it’s time to talk about your business. Analyzing your business is the first step to understanding your plan of action. Are you wondering where to start? Here’s what you need to take into consideration before you figure out the …
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2020 Digital Marketing Tips for Every Business
As we get closer to welcoming a new year, now is a perfect opportunity to implement these 2020 digital marketing tips. We know how hard it is for small to mid-sized companies to compete with larger competitors in the industry. This is why getting you marketing strategy in order before the new year comes is crucial to staying …
WSI Named the Top Marketing Agency In The Industry
We are proud to announce that WSI, the world’s largest network of Digital Marketing Consultants, have been crowned the Top Marketing Agency by the Web Marketing Association. The Top Agency Award recognizes the consistently outstanding development going on at interactive firms. WSI outranked its global competition and won the most WebAwards in this year’s WMA …
How Claiming Directory Listings Can Help Your Company?
Using online properties to effectively develop a stellar digital reputation is a marathon, not a sprint. Getting your house in order (your website, your social media accounts and online business directory listings) is a good place to start. Having a consistent and diverse reputation management plan will keep your business and brand on topic and on the …
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Are You Using Google My Business Service Area Feature?
Looking to find more customers for your service-area business? Google is making it easier now for businesses that service a particular area to get discovered by consumers searching for services like theirs online in Google Maps and Search. Does your business serve customers within a specific service area? If the answer is yes, you should go …
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