Just because you are a small to medium-sized business (SMB) does not mean you are not a target for online criminals phishing attacks. In fact, it’s the opposite. Being a small to medium-sized business makes you an easier target for cybercriminals. While targeting a larger corporation may lead to more lucrative payouts, these larger corporations …
The Danger of Using PHP 5 into the New Year
Any website still running on PHP version 5 at the end of 2018 is in danger of being exploited. Support for PHP 5.6.x ends on December 31, 2018, after which websites still using the outdated PHP will find itself susceptible to attackers looking vigorously for security flaws to exploit vulnerable websites. The imminent end-of-life of …
Why Should You Outsource Digital Marketing Services?
We live in a fast-paced world, when nearly every piece of information needs to be delivered right away. These days we rely on technology so much that being constantly connected to social media became a bit of a job. Not to mention, there’s a sense of responsibility to be present online whether you know digital …
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8 Holiday Marketing Strategies To Try This Season
With Thanksgiving only about a month away, now is the time to get your holiday marketing strategies in place. Don’t know where to start? Think of ways to connect with your customers emotionally and tap into the spirit of giving back. If your goal is to increase conversion this busy holiday shopping season, we got …
8 Ways to Get Client Testimonials
One of the most powerful and cost-effective marketing tools for your business are client testimonials. Why? Because they deliver value from the people that know your services or products best. If you’re wondering how to ask your clients to provide feedback about your work, we have great ideas that bring quick results. Check them out …
What Does Legal Compliance and User Trust Mean in 2018?
So far, 2018 has been a big year for enforcing legal compliance (GDPR) and user trust (HTTPS), which are both critical elements to running your business online these days. The important question to ask now is: When was the last time you updated your website? If lately you’ve been noticing less traffic and conversions, it’s …
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Choosing the Right Facebook Template for Your Business
Managing a Facebook business page can be intimidating, but thankfully there is a certain feature that can guide you through this process. We’re talking about a Facebook Template! Choosing the right one for your business can be detrimental to capturing leads, so make sure you give it some thought before you start setting up …
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6 Teachable Networking Skills to Use at Your Next Business Event
Networking may not be your favorite thing to do, but it sure does prove great results when done right! Such opportunity to make new connections whether just on a personal or business level should be treated as privilege, not a chore. If networking makes you feel uncomfortable, here are 6 attainable ways to make your next …
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